Consumer Psychology

Consumer Psychology

A Life Span Developmental Approach

Young, Brian M.

Springer International Publishing AG

07/2018

354

Dura

Inglês

9783319909103

15 a 20 dias

606

Descrição não disponível.
Chapter 1: Definitions and visions of consumption.- Chapter 2: Concepts and themes.- Chapter 3: How consumers' minds work: An introduction to the basics.- Chapter 4: How we process information: A look at embodied cognition and priming.- Chapter 5: One mind or two? An introduction to dual process theories.- Chapter 6: Development through the lifespan: Is it a viable approach?.- Chapter 7: Erikson's stages of life: Can we bridge the gap?.- Chapter 8: Childhood and younger children: The gaze from developmental psychology.- Chapter 9: The older child: Becoming a serious consumer.- Chapter 10: Children, ownership and possessions: The origins.- Chapter 11: Ownership and possessions: The adult perspective and into the future.- Chapter 12: And now the end is near... .
consumer behaviour;lifespan development;consumption cycle;Embodied cognition;Dual process theories;Life course theory;Erikson's Stages of Life;consumer culture theory (CCT);tragedy of the commons;'prosumption';The International Centre for Anti-Consumption Research (ICAR);youth consumption;consumer identity